We wouldn’t like to be Boohoo or ASOS right now… The two U.K online stores are copping some serious heat on Twitter at the moment over what will henceforth be referred to as #DressGate.
It all kicked off when ASOS shopper Becky noticed that the dress she was interested in was $10 more expensive in plus size than it was in their regular size range. The dress in question is $25 in a size 6-16, while the plus size version is $35.
Becky took to Twitter to call out the brand on this pricing discrepancy and users rallied, finding a number of Boohoo branded products on the ASOS site that had a noticeably different price tag in plus sizes.
“So cute when brands charge extra for the same dress in a couple of extra sizes,” Becky tweeted, tagging the companies in question. Some users responded saying that the price increase was understandable because the larger sizes use more fabric and therefore cost more to make. But then why aren’t the petite ranges cheaper?
ASOS and Boohoo were quick to respond but didn’t shed much light on the situation. “We are absolutely committed to stocking the same items at the same price wherever we can with our own ranges, and if discrepancies are ever brought to our attention we will amend the pricing.”
